Search Engine Optimisation

 Search Engine Optimisation or as most people know it as “SEO” is somewhat fairly unknown to the average person. Luckily, our team of SEO experts have been studying it for over 10 years!

 What Is SEO?

 In laymen’s terms SEO is all about getting your company to the top of Google on the selected keywords which are most effective for your company.

 SEO is all about using initiative and creativity! And that’s exactly what we are all about!

 Search Engines are used the most out of any other internet website. How would it feel for you to see your company at the top of Google on the keyword specific to your industry or area and reap the rewards of added incoming traffic

Local SEO Traffic

More and more nowadays people are searching for local businesses through Google and other search engines. The times are changing and the big directory books are getting smaller and smaller.

As local  companies start to realise that you are getting to your  client directly through Google as opposed to guessing whether your company wants your service through leafleting or advertising in newspapers you Get to your client directly and your client finds your company, services or products and contact details straight away at a click of a button!


10     Reasons Why SEO Will Help Generate More Business To Your Company

  1. 1.       It’s All About The Return Of Your Investment (ROI)

What’s great about SEO is it cannot be beaten on return of investment. Unlike leafleting and newspaper advertisements here is no wasted exposure as all visitors have come to your site as they have searched a related keyword from Google.

It’s so easy to calculate your ROI because there are so many different methods of tracing exactly how well your marketing is working. We will come up with a proposal before the campaign and provide you with monthly SEO reports and we will discuss how to drive your campaign forward to where you want it to be.

  1. 2.       Being One of the Few Companies Which Uses Google Maps in Your Area

Google Maps is a fantastic opportunity to get seen on Google very quickly within your area. Through research only 10-20% of local businesses use Google Maps.

It helps your customers know exactly where your company is based. It provides your telephone number Directly on Google (excellent for Mobile phone users) and it relates to certain searches depending on your business e.g. “Cabs in Stratford”

We will help you set up Google maps and make it as effective as possible in order to drive as much traffic into your website and gets the phone ringing as quickly as possible.

  1. 3.       Local newspaper sales are down 50-70%!

With So much information available on the internet and the higher amount of users and the more time consumed on the internet, even local newspapers are turning to the internet.  Some newspapers sales have been down by up to 90% in the last 5 years as people turn to the internet for local deals, jobs and bits and bobs on websites such as Amazon, EBay and Gumtree.

We will assess your product or service and find out how effective these websites can be to increase sales whether it’s Amazon, EBay, Gumtree or any other website related to your industry

  1. 4.       Proven To Be The Highest Level of Prospect To Sales Ratio

It has been proven that prospect to sales ratios can be up to 40% more effective through Google and Directories we use to submit your company website within the World Wide Web. The main reason is that you are getting the client directly and efficiently and you can cover larger areas through the internet.

We will set up different methods to track how much business is coming through to your website and provide you with monthly reports to give you an insight into how well your website is performing with the help of SEO.

  1. 5.       Your Customer is Now Using Google To Find Your Product Or Service

Over 50% of Local business is now turning to the internet through Search Engines and Online Directories with paper directories in decline, customers are realising that the easiest and quickest way to find a product or service is through the internet and it is now a fully trusted source.

As people throw away their paper directories, we increase your local online market share and create a higher awareness to internet users on targeted areas.

  1. 6.       Online Business Reviews Bring Trust To Your Client

With the amount of places where your client can provide feedback on the product or service received, customers are giving trust to the reviews more and making a decision as to which company they decide to go with. With Trip Advisor being a great example, a recent survey said that over 65% of holiday makers use Trip Advisor before going on Holiday.

Our goal is to provide positive feedback to you from your clients. This can then be shown within your website or on local review websites or even larger review sites such as trip advisor (if recommended) to create a fantastic business reputation for your company and provide prospective clients an insight into what they are looking to receive for the cost.

  1. 7.       Traffic is Direct and Specifically Targeted

 Unlike leafleting or newspaper advertising or any other method of advertising, SEO is specific.  The customer searches for exactly what they want. If the customer is looking for something specific they are a hot buyer and looking to buy that product as quick as possible. No Other Marketing method beats it!

  1. 8.      The number of online searches for local businesses is up 58%

In 2009 the amount of ‘local searches’ (e.g. a search that provided a location in it) grew by 58%. This was more than twice the growth in standard search volumes meaning that more people are searching for local businesses through Google and other search engines.

  1. 9.       Mobile Internet Users Increase Rapidly from 2009-2011

Within two years the mobile internet software has improved massively and it’s only going to get better. The mobile phone is used just as much as the computer or laptop nowadays for the internet and more and more local customers use phones and mobile ‘apps’ to find best local business on the go.

Our SEO strategies cover both PC & mobile internet access meaning you never miss out on a potential customer.

  1. 10.   Facebook and Twitter are becoming more powerful!

Over 90% of the U.K.s population use either Facebook or Twitter. But what does that mean for you?

It basically means that you have a shop window available for you for free! Which is easily accessible for Billions of people across the world!

The Power of Social Media is huge and our Social Media Experts can help you to create different campaigns to generate more awareness and traffic through Facebook and Twitter as well as other social media websites.